In 2019 the BBC said there are two kinds of fake news:
- False stories that are deliberately published and distributed, in order to make people believe something untrue or to make people take a particular action. These are deliberate lies that are published online, even though the person writing them knows that they are untrue.
- Stories that may have some truth to them but they're not completely accurate. This is because the people writing them - for example, journalists or bloggers - don't check all of the facts before publishing the story.
There might be a third category; where people believe something to be true and share the information within their network, “in case it’s helpful”.
Although the idea of fake news found momentum with former President Donald Trump, we have seen further damaging and dangerous examples during the Covid-19 pandemic. Fake news can be harmless, annoying, dangerous, or deadly.
So with this backdrop, what is the Future of Fake News? To consider this question, I am joined by PR Consultant Islay O'Hara.
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Image Source: https://pixabay.com/photos/newspaper-extra-extra-daily-paper-4222970